Google AdWords Campaigns
Want to learn more about PPC Campaigns? Then you are in the right place!
Do you want to instantly get your business on Google for specific keywords? If you do, there is only one choice to do this quickly!
It is called Google AdWords!
Google AdWords is a service offered by Google that allows companies to create ads and bid for positions on Google paid advertising sections and to only pay per click!
How Does Google AdWords Work?
Google Adwords is vey simple in theory, but in practice it is not. The way that Google AdWords works is that companies bid on how much they are willing to pay per click for a certain keyword. Once these companies make these bids they write ads to run for that they word.
After writing their keywords, Google assigns each of their ads a “Quality Score”. A quality score is the rating that Google gives the ad based on the wording, links, landing pages and all other information related to that ad. So that the customer will be shown the ad that has the greatest value to them as a consumer.
Our strategy for running effective Google AdWords campaigns starts with sitting down with the client and figuring out what their companies specific goals are. We do this so we can run the correct campaign type and deliver results.
After, we do keyword research with some input from the client and choose the keywords that work for their companies goals.
Once keywords are selected, several ads are created to test their effectiveness and quality. Once testing is over we move on to running a full-fledge campaign.
After sometime running the campaign, we check in on the campaign to see how we can improve on the ads’ satistics to increase the clients ROI.
Of Customers Click On Ads When Purchasing
PPC Ads Can Boost Brand Awareness By
Of Paid Clicks Are From A Mobile Device
Of Marketers Will Increase Their Ad Spend
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